Born to Die

Brittle, emotional, cascading with cinematic reference points, Lana's song writing is evidently technicolour.

Sometimes stars emerge. Sometimes stars are thrust upon us. And sometimes stars simply slip into the atmosphere as if propelled by something otherworldly. It is into this last category that the astonishing presence, voice, look and feel of Lana Del Rey falls. Musical stardom is not an option with Ms Del Rey. It is her vocation. She calls herself the 'gangsta Nancy Sinatra.'

After scrapes in and out of the music industry, holding onto the fastidious dreams of the possibilities for Lana Del Rey, a breathtaking musical landscape has emerged. Brittle, emotional, cascading with cinematic reference points, her song writing is evidently technicolour.

"At her best, Del Rey spins this frustration into sexy pop that practically dares her male listeners to man up and meet her halfway in living out a vintage Hollywood dream."
-Rolling Stone

"Lana affords us an opportunity to examine her melodies and words at close quarters. And the bottom line is... they're good. Very good."
-NME